![The Flame That Never Dies: A Retrospective on the Hotwheels Brand Identity | by Shantanu Kumar | Bootcamp The Flame That Never Dies: A Retrospective on the Hotwheels Brand Identity | by Shantanu Kumar | Bootcamp](https://miro.medium.com/v2/resize:fit:1400/1*s533a83iLi_sr4rcuk889Q.png)
The Flame That Never Dies: A Retrospective on the Hotwheels Brand Identity | by Shantanu Kumar | Bootcamp
Okay this one EVERYONE will love!! Did you or a family member own a car form the 70's, 80's or 90's growing up? Hot Wheels wants to… | Instagram
![The Flame That Never Dies: A Retrospective on the Hotwheels Brand Identity | by Shantanu Kumar | Bootcamp The Flame That Never Dies: A Retrospective on the Hotwheels Brand Identity | by Shantanu Kumar | Bootcamp](https://miro.medium.com/v2/resize:fit:1400/0*iNSwc-99n9DGdeIi.jpg)
The Flame That Never Dies: A Retrospective on the Hotwheels Brand Identity | by Shantanu Kumar | Bootcamp
![The Flame That Never Dies: A Retrospective on the Hotwheels Brand Identity | by Shantanu Kumar | Bootcamp The Flame That Never Dies: A Retrospective on the Hotwheels Brand Identity | by Shantanu Kumar | Bootcamp](https://miro.medium.com/v2/resize:fit:1400/1*7I3I2glpe0-D6oCOQQ7JOA.png)